The benchmark of excellence
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The Birmingham Excellence Award celebrate the people, businesses and organisations doing exceptional work. Explore the categories and help recognise someone shaping the future through their achievement, leadership and impact.
Small Hospitality Business of the Year Award
For the small hospitality business that punches well above its size
About this category
The Small Hospitality Business of the Year Award recognises a hospitality business with a small team whose welcome, quality and reputation rival venues many times its size.
The judges look for loyal guests, a clear identity and a business that has grown sensibly through the year.
Eligibility
Open to hospitality businesses with fewer than 50 employees, based in or serving the region. Self-nominations and nominations made by others are both welcome.
Judging criteria
- Entries are judged on guest experience and reviews
- Financial performance and growth
- The team behind the business and its place in the local community
Qualitative criteria
- Clarity of concept and offer
- Reputation with guests and partners
- Culture and the team behind the business
Metrics
- Revenue and growth
- Guest satisfaction, reviews and repeat business
- Jobs created or retained
Additional criteria
- Include figures for the last one to two years
- Examples of standout work and testimonials from guests or partners
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