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The Birmingham Excellence Award celebrate the people, businesses and organisations doing exceptional work. Explore the categories and help recognise someone shaping the future through their achievement, leadership and impact.
Hospitality Technology Product of the Year Award
For the product that changed how hospitality works
About this category
The Hospitality Technology Product of the Year Award celebrates a single software or technology product, from property management and point of sale to booking, CRM and guest apps, that has made a measurable difference to hospitality businesses.
It rewards products operators and guests genuinely value.
Eligibility
Open to technology products used by hospitality businesses, based in or serving the region. Self-nominations and nominations made by others are both welcome.
Judging criteria
- Entries are judged on the problem solved
- Measurable results for customers
- Ease of use
- Adoption and innovation
Qualitative criteria
- The aim and why it mattered
- How it was designed and delivered
- Who was involved
Metrics
- Results achieved
- People or businesses reached
- Return on the investment
Additional criteria
- Include outcomes in figures where possible
- Images where relevant and a word from somebody who benefited
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