The benchmark of excellence
Find the category with your name on it
The Birmingham Excellence Award celebrate the people, businesses and organisations doing exceptional work. Explore the categories and help recognise someone shaping the future through their achievement, leadership and impact.
Digital Hospitality Excellence Award
For the business using digital to make hospitality better
About this category
The Digital Hospitality Excellence Award recognises a hospitality business that has used digital tools, from booking and ordering to marketing and guest data, to improve the guest experience and the business.
The judges look for technology that guests and staff actually value.
Eligibility
Open to hospitality businesses of any type and size, based in or serving the region. Self-nominations and nominations made by others are both welcome.
Judging criteria
- Entries are judged on the digital tools introduced
- Impact on guests and team
- Measurable results and how well the change was managed
Qualitative criteria
- Clarity of concept and offer
- Reputation with guests and partners
- Culture and the team behind the business
Metrics
- Revenue and growth
- Guest satisfaction, reviews and repeat business
- Jobs created or retained
Additional criteria
- Include figures for the last one to two years
- Examples of standout work and testimonials from guests or partners
Found your category?
Start your nomination now. Save a draft and finish whenever it suits you.
Nominate nowWant to sponsor this category?
Put your name beside the achievement it recognises, in front of the people who care about it most.
Ask about sponsoring it